Email Marketing Industry - Global Size, Share, Trends, Analysis And Forecasts (2012 - 2018)

Email marketing, a trend in its naïve stage and soon catching up, is driven by rising popularity of social media marketing and global internet reach and penetration. Businesses of all types, irrespective of their size and area of operations, are increasingly adopting to email marketing for the conceived benefits it provides.  

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Email marketing market size which was at USD 1.5 billion in the year 2010, is growing at a healthy CAGR of 20%, and is expected to reach market size of USD 6.5 billion by year 2018. The growth in the email marketing market is attributed to rising number of email marketing and hosting service providers and growing number of internet users. Some of the leading service providers are iContact, Mailigen, Campaigner, Pinpointe, Constant Contact, GetRespnse, Vertical Response and many more. 

It is estimated that out of the world population of 6.9 billion, almost 2.27 billion people have access to internet, which is a hopping increase of 628.1% from the year 2000, when the number of internet users were limited to 3.60 million individuals. Internet growth has also seen a market penetration of 32.7% for the same period, which means that there is still a huge unexplored market with tremendous potential. Though the Asian market has highest number of internet users - approximately 1.1 billion with 26.3% penetration, the North American market has the highest penetration levels, approximately 78.7%, having 0.3 billion users. The estimate shows that there is still huge potential in the unexplored segments of these markets. 

Another factor supporting the growth of the email marketing market is the rising number of mobile users, which has opened a new gateway of mobile marketing. Now, people are able to check mails while on the go, and have access to vast information at their finger tips. With smart phones, the opportunities available have become abundant, and can be converted to great strengths. 

However, the email marketing market growth is facing challenges from sectors and companies in the unorganized sectors. Moreover developing markets require niche marketing, and email marketing becomes a non-viable option here. Also, with changing technology and rise in number of internet safety issues, individuals are resisting from viewing or reading unsolicited mails. The stringent regulations and privacy issues too have a negative impact on email marketing, and users are reluctant to respond to such mails.

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Even the big three email providers, Gmail, Yahoo! and Windows Live Hotmail, which together account for 1 billion email accounts, are developing newer solutions to make the Web a safe place, free of cyber crimes. They are constantly working on tracking and reducing vulnerable emails.  

Also, the rising efforts from Web search engines such as Google, and email service providers towards safeguarding their users from spams and abusive mails, is found to have a negative impact on email marketing, which has now opened up opportunities in other social media marketing sectors. Importance and efficiency of social media is a challenge for email marketing companies, which would spur the growth of innovative web and email design solutions.

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Hydrogen Generation Market - Global Industry Analysis, Size, Share, Growth and Forecast (2012 - 2018)

Hydrogen gas is a major energy source and is widely used in various industrial sectors such as petroleum refineries, chemical processing, automotive fuel, fuel cells, aerospace and many more. Commercially, hydrogen gas is produced by steam reformation of natural gas or by partial oxidation of petroleum oil. 

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Hydrogen gas can be segmented into captive hydrogen generation and merchant hydrogen generation. The former involves the production of hydrogen by a company for self consumption in its business operations, whereas the latter involves purchase of hydrogen gas as a commodity. Hydrogen can either be produced on-site or centrally. On-site (distributed) generation is preferred as it lowers the risk associated with transportation and delivery of hydrogen. 

Methanol, ammonia and oil refineries are the primary application areas of hydrogen. The U.S. is the largest producer of merchant hydrogen roughly accounting for 50% of global production. China is the biggest consumer of merchant hydrogen, accounting for over 20% of the global consumption. The high demand in the region can be attributed to the high volume of ammonia production in the region.

The global market for hydrogen generation is primarily driven by strict regulatory norms of desulfurization of petroleum products, decreasing crude oil quality, and adoption of clean fuel sources. The major challenges faced by the industry are distribution and transportation of hydrogen and the high cost of hydrogen compared to fossil fuels. Innovations and large investment in terms of production methods, distribution, storage, and transport would provide the market with a growth opportunity. In addition to this, the increase in adoption of green fuel solutions in the automobile industry is expected to increase the demand for hydrogen. 

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Some of the leading players in this industry include Air Liquide, Airgas Inc, Airox Nigen Equipments, Hydrogenics Corporation, Linde AG, Air Products & Chemical Inc, Xebec and Adsorption Inc. among others.   

This research report analyzes this market depending on its market segments, major geographies, and current market trends. Geographies analyzed under this research report include 

• North America 
• Asia Pacific 
• Europe
• Rest of the World  

This report provides comprehensive analysis of 

• Market growth drivers 
• Factors limiting market growth
• Current market trends 
• Market structure
• Market projections for upcoming years 

This report is a complete study of current trends in the market, industry growth drivers, and restraints. It provides market projections for the coming years. It includes analysis of recent developments in technology, Porter’s five force model analysis and detailed profiles of top industry players. The report also includes a review of micro and macro factors essential for the existing market players and new entrants along with detailed value chain analysis.

About Us:

Transparency Market Research (TMR) is a market intelligence company providing global business research reports and consulting services. Our exclusive blend of quantitative forecasting and trends analysis provides forward-looking insights for thousands of decision-makers.

TMR’s experienced team of analysts, researchers, and consultants use proprietary data sources along with various tools and techniques to gather and analyze information. Our business offerings represent the latest and the most reliable information which is indispensable for businesses to sustain their competitive edge.

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Prebiotics Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast (2013 - 2019)

Prebiotics are specific foods which increases the growth of bacteria and its activity in the digestive system. Prebiotics are defined as “A selectively fermented ingredient which allows specific changes, both in the composition and/or activity of the gastrointestinal microflora that confers benefits upon host well-being and health”. Probiotics are also engaged in same role however they are live micro-organism contained food. These foods directly deliver the micro-organisms to the intestine for the digestive activities.

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Prebiotics are indigestible dietary fibers which increases the count of healthy bacteria such as lactobacilli and bifidobacteria. These bacteria do not alter the digestive process but enhances the digestive activities. In addition, prebiotics also boosts the immune system of the body to brawl against the pathogens attack. Moreover, they are also engaged in controlling various problems such as constipation, hemorrhoids, cholesterol, colon cancer and overweight. These dietary fibers are heat resistant and due to this, its property does not get hampered even if they are baked at high temperature. 

Prebiotics requirement in the body can be fulfilled through natural and artificial sources. Natural sources include banana, chicory root, onion, wheat bran, Jerusalem artichoke, garlic, leek, asparagus and wheat flour. Artificial sources are the foods which contain dietary fiber insulin. They are also termed as functional food. It includes table spreads, functional beverages, confectionery, yoghurts, cereals, biscuits and breads. These prebiotics can be obtained from sucrose, lactose, spent osmotic sugar solution, yeast cells, pectin and solid waste.

Changing lifestyle has increased the need of prebiotics for a healthy life. Government concerns for dietary supplements has increased as majority of people are facing dietary deficiencies and its related problems such as heart diseases, overweight and diabetes. The Public Health Responsibility Deal Organization of Europe is promoting and educating people about healthy diet which also includes prebiotics. The WHO has recently reported that around 3.4 billion population worldwide is undergoing insufficient diet intake which has caused serious concerns amongst the Governments of various nations. All these factors are expected to support the growth of this market. Despite various efforts, unawareness amongst people is anticipated to hamper the growth of this market.

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Some of the major market players in prebiotics market are Mead Johnson Nutrition Company, NBTY Inc., GNC Holdings, Inc., Abbott Laboratories, Perrigo Company and other significant players.

This research report analyzes this market depending on its market segments, major geographies, and current market trends. Geographies analyzed under this research report include 

• North America 
• Asia Pacific 
• Europe
• Rest of the World  

This report provides comprehensive analysis of 

• Market growth drivers 
• Factors limiting market growth
• Current market trends 
• Market structure
• Market projections for upcoming years 

This report is a complete study of current trends in the market, industry growth drivers, and restraints. It provides market projections for the coming years. It includes analysis of recent developments in technology, Porter’s five force model analysis and detailed profiles of top industry players. The report also includes a review of micro and macro factors essential for the existing market players and new entrants along with detailed value chain analysis.

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Transparency Market Research (TMR) is a market intelligence company providing global business research reports and consulting services. Our exclusive blend of quantitative forecasting and trends analysis provides forward-looking insights for thousands of decision-makers.

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Dyslipidemia Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast (2013 - 2019)

Dyslipidemia is a lipoprotein metabolism disorder characterized by abnormal amount of lipoprotein (LDL and HDL) concentrations in blood. It is usually caused by genetic factors, secondary factors or a combination of both kinds of factors. High density lipoproteins (HDL) are also known as good cholesterol and higher levels of these help reduce the risk of cardiovascular diseases. Higher levels of low density lipoproteins (LDL) or bad cholesterol are associated with the risk of heart attacks and strokes. 

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The abnormal levels of cholesterol and triglycerides are capable of producing three forms of dyslipidemia namely, hypertriglyceridemia, hypercholesterolemia and a combination of both. Dyslipidemia is one of the major causes for the occurrence of cardiovascular diseases. Appropriate drug therapy against dyslipidemia can be selected based on the detection of varying concentrations of specific lipoproteins in the blood. The treatment approach adopted by physicians starts with non-drug interventions, which includes lifestyle modifications and exercise followed by pharmacotherapy which includes the use of lipid lowering drugs. 

The seven major classes of lipid lowering drugs used in the treatment of dyslipidemia are bile-acid sequestrants, nicotinic acid, HMG-CoA reductase inhibitors (statins), cholesterol modulators, fibric acid derivatives, cholesterol absorption inhibitors and combination products. Statins are the most widely used drugs to treat dyslipidemia. The dyslipidemia market can be segmented by the various drug classes mentioned above and by geography.  

The major factors influencing the growth of this market are sedentary lifestyle, higher inclination towards junk food, increasing incidence of cardiovascular diseases across the globe and associated risks. Patent expirations and high genericization may mask the growth of this market. With the patent expiration of Pfizer’s Lipitor, Merck’s Zocor and Bristol-Myers Squibb’s Pravachol, the dyslipidemia market is expected to experience a decline in sales of branded formulations and in turn decline in overall growth of this market. Some of the major players in this market are Pfizer, Inc., Merck & Co, Inc., Bristol-Myers Squibb, Novartis AG, AstraZeneca PLC and Abbott Laboratories.

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This research report analyzes this market depending on its market segments, major geographies, and current market trends. Geographies analyzed under this research report include 

• North America 
• Asia Pacific 
• Europe
• Rest of the World  

This report provides comprehensive analysis of 

• Market growth drivers 
• Factors limiting market growth
• Current market trends 
• Market structure
• Market projections for upcoming years 

This report is a complete study of current trends in the market, industry growth drivers, and restraints. It provides market projections for the coming years. It includes analysis of recent developments in technology, Porter’s five force model analysis and detailed profiles of top industry players. The report also includes a review of micro and macro factors essential for the existing market players and new entrants along with detailed value chain analysis.

About Us:

Transparency Market Research (TMR) is a market intelligence company providing global business research reports and consulting services. Our exclusive blend of quantitative forecasting and trends analysis provides forward-looking insights for thousands of decision-makers.

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Propane Market - Global Industry Size, Share, Trends, Analysis And Forecasts (2012-2018)

Oil prices have shown a rapid growth from 2001 to 2008, driving the propane prices above the expectations and reducing propane’s effectiveness in many competitive markets. Oil prices in the world are also likely to continue with high volatility in the market. The propane industry had to take advantage to solidify existing markets with relatively low world oil prices. Consequently, the propane market has to deal with the consequences of higher prices to develop new markets. 

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The prices for propane are changing more rapidly than for electricity and natural gas. These rapid changes in propane prices will influence consumer perceptions about propane, which will in turn increase the level of uncertainty and risk associated with choosing propane. The propane hedging program, will help in minimizing the volatility and reducing the negate impact of price volatility on consumers. Propane-fueled engines produce less air pollution than gasoline engines. Hydrocarbon emissions are 30% to 62% lower in propane fueled engines. 

The demand of propane market wedges is expected to add more than 500 million gallons per years by 2018 if the opportunities in this market are fully realized. In 2010, 8.4 million residential households consume about 5 billion gallons per year of fuel oil for heating up their homes, which is equivalent to about 7.5 billion gallons of propane. The households in North-eastern U.S., primarily in the New England states, New York, New Jersey, and Pennsylvania consumed 80 % of propane.

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Transparency Market Research (TMR) is a market intelligence company providing global business research reports and consulting services. Our exclusive blend of quantitative forecasting and trends analysis provides forward-looking insights for thousands of decision-makers.

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U.S. and Global Farm Tire Market - Size, Growth and Industry Analysis (2010 - 2016)

Methodology-

Our research consists of both secondary and primary research with later constituting the greater portion. We also have a large internal repository and access to a number of external proprietary databases to help address specific requirements of our clients.

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The research process begins with exhaustive secondary research on internal and external sources being carried out to source qualitative and quantitative information relating to each market.

Secondary Research-

The secondary research sources that are typically referred to include, but are not limited to:

• Company websites, annual reports, financial reports, broker reports, investor presentations and SEC Filings.
• Industry trade journals, scientific journals and other technical literature.
• Internal and external proprietary databases.
• Relevant patent and regulatory databases.
• National government documents, statistical databases and market reports.
• Procedure registries.
• News articles, press releases and web-casts specific to the companies operating in the market.

Primary Research-

We conduct primary interviews in an ongoing basis with industry participants and commentators in order to validate its data and analysis. A typical research interview fulfills the following functions:

• It provides first-hand information on the market size, market trends, growth trends, competitive landscape, future outlook etc.
• Helps in validating and strengthening the secondary research findings.
• Further develops the Analysis Team’s expertise and market understanding.
• Primary research involves E-mail interactions, telephonic interviews as well as face-to-face interviews for each market, category, segment and sub-segment across geographies.

The participants who typically take part in such a process include, but are not limited to:

• Industry participants: CEOs, VPs, marketing/product managers, market intelligence managers and national sales managers.
• Purchasing managers, technical personnel, distributors and resellers.
• Outside experts: Investment Bankers, Valuation Experts, Research Analysts specializing in specific markets.
• Key Opinion Leaders: specializing in different areas corresponding to different industry verticals.

Models-

Where no hard data is available, we use modeling and estimates in order to produce comprehensive data sets. A rigorous methodology is adopted in which the available hard data is cross referenced with the following data types to produce estimates:

• Demographic data: Population split by segment.
• Macro-economic Indicators: GDP, Inflation Rate, etc.
• Industry Indicators: expenditure, Technology stage & infrastructure, sector growth and facilities.
• Data is then cross checked by the expert panel.
• Demand Estimation
• Pre-bookings received
• Bookings during the year
• Demand in the previous year

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Transparency Market Research (TMR) is a market intelligence company providing global business research reports and consulting services. Our exclusive blend of quantitative forecasting and trends analysis provides forward-looking insights for thousands of decision-makers.

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Fertilizer Mixtures Market- Global Forecast, Share, Size, Growth And Industry Analysis (2010-2017)

Two or more fertilizers are mixed in some proportion to produce two or three major elements such as Nitrogen (N), Phosphorus pentoxide (P2O5) and Potassium oxide (K2O) which helps in the effective growth of soil and food. The fertilizer mixtures shipped in 2008 were USD 2.7 billion which was approximately the same as in 2002 due to the fact that single nutrient fertilizers have dominated the fertilizers market during the past 30 years.

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Some of the major factors driving the fertilizer mixtures market are that it increases the soil efficiency and decreases the operating cost of land over a period of time. The global fertilizer market in 2008 was USD 53.6 billion which is expected to have a market of USD 157 billion in 2015 with CAGR of 16.6% over the forecasted period (2008-2015).The nitrogen segment is expected to account for 58.6% of the global market in 2015. Among all the regions Asia Pacific accounts for more than 58% of the global market in 2008.

Global demand for food will increase by 1.5 times by 2030 as compared to total food consumption in 2000. In the developing countries such as India, China, dietary pattern among the individual are undergoing a huge change. In the near future fertilizer mixtures will enhance the agricultural productivity by fulfilling the damage caused by shortage of labor, land and depletion of soil. 

Fig 1: Global Fertilizer market in 2011

The fertilizer mixtures are of following types such as nitrogen and phosphorus fertilizer mixtures, diammonium hydrogenorthophosphate, fertilizer mixture tablets, nitrate and phosphate fertilizer mixtures, ammonium di hydrogen orthophosphate, nitrogen-phosphorus-potassium fertilizers, potassium and phosphorus fertilizer mixtures and other fertilizer mixtures in the market.

The report analyses the global scenario of fertilizer mixtures Market discussing detailed overview and market figures. The research report analyses the industry growth rate, industry capacity, and industry structure. The report analyses the historical data and forecasts the fertilizer mixtures Market size, production forecasts along with key factors driving and restraining the market.

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This research report analyzes this market depending on its market segments, major geographies, and current market trends. Geographies analyzed under this research report include

• North America
• Asia Pacific
• Europe
• Rest of the World 

This report provides comprehensive analysis of

•  Market growth drivers
• Factors limiting market growth
• Current market trends
• Market structure
• Market projections for upcoming years

This report is a complete study of current trends in the market, industry growth drivers, and restraints. It provides market projections for the coming years. It includes analysis of recent developments in technology, Porter’s five force model analysis and detailed profiles of top industry players. The report also includes a review of micro and macro factors essential for the existing market players and new entrants along with detailed value chain analysis. 

About Us:

Transparency Market Research (TMR) is a market intelligence company providing global business research reports and consulting services. Our exclusive blend of quantitative forecasting and trends analysis provides forward-looking insights for thousands of decision-makers.

TMR’s experienced team of analysts, researchers, and consultants use proprietary data sources along with various tools and techniques to gather and analyze information. Our business offerings represent the latest and the most reliable information which is indispensable for businesses to sustain their competitive edge.

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